Everything about Goodyear Tire And Rubber Company totally explained
The Goodyear Tire & Rubber Company was founded in 1898 by
Frank Seiberling. Today it's the third largest
tire company in the world after
Bridgestone and
Michelin. Goodyear manufactures tires for automobiles, commercial trucks, race cars, airplanes, and heavy earth-mover machinery.
Although the company wasn't connected with him, it was named in honor of
Charles Goodyear. Goodyear invented vulcanized rubber in 1839. The first Goodyear Tires became popular because they were easily detachable and low maintenance.
Goodyear is famous throughout the world because of the
Goodyear blimp. The blimp came from Goodyear's attempts to enter the Aircraft and Aerospace industries after
World War II. Today it's one of the most recognizable advertising icons in America. It is a former component of the
Dow Jones Industrial Average.
History
Early History 1898-1926
The first Goodyear factory opened in Akron Ohio in 1898. The thirteen original employees manufactured bicycle and carriage tires, rubber horseshoe pads, and poker chips. The company grew with the advent of the automobile.
In 1901 Frank Seiberling provided Henry Ford with racing tires. By 1908 Ford was outfitting his Model T with Goodyear tires. A year later Goodyear manufactured its first aircraft tire.
In 1911 Goodyear started experimenting with airship design. It later manufactured airships and balloons for the U.S. military during World War I. The transport and reconnaissance capabilities that Goodyear provided contributed significantly to the Allied victory.
By 1926 Goodyear was the largest rubber company in the world. Only four years earlier they were forced to temporarily cease race tire production due to competition. Nevertheless, the popularity of the Goodyear tire on the racing circuit led to a popular demand for the brand.
Expansion 1926-1990
For the next sixty years Goodyear grew to become a
multinational corporation with multi-billion dollar earnings. It acquired their rival Kelly-Springfield Tire in 1935. During
World War II Goodyear manufactured
Corsair fighter planes for the U.S. Military. By 1956 they owned and operated a nuclear processing plant in Ohio.
In 1944 entered to Mexico in Joint-Venture with Cia. Hulera "El Oxo", S.A. de C.V., therefore the company is "Goodyear Oxo"
Sales for 1969 topped $3 billion, five years later sales topped $5 billion and it boasted operations in thirty four countries. In
1978 the original Akron plant was converted into a Technical Center for research and design. By 1985 worldwide sales exceeded $10 billion dollars.
Goodyear's crown jewel was the
Goodyear Aerospace Corporation, a holding that developed from the Goodyear Aircraft Company after
World War II. In
1979 they designed a supercomputer for NASA's Goddard Spaceflight Center, the
MPP. The subsidiary was sold in
1987 to the
Loral Corp. as a result of restructuring.
The Goldsmith affair
In 1986 The Goodyear Rubber & Tire Company was a victim of a
Greenmail attack. British financier
James Goldsmith in conjunction with the investment group
Hanson purchased 11% of Goodyear stock. They threatened to take the company over unless Goodyear bought back the shares at a highly inflated price.
The following year Goodyear retaliated with a massive restructuring. The company sold subsidiaries, closed plants, and tried to damage itself financially to make it an unsuitable takeover target. The plan worked and Goldsmith reportedly walked away with $90 million for his efforts.
1990 to Present
The last major restructuring of the company took place in
1991. Goodyear hired
Stanley Gault, former CFO of
Rubbermaid inc, to expand the company into new markets. The moves resulted in 12,000 employees being laid off.
Recent History
On
October 5,
2006 the
United Steelworkers Union voted to strike at a Goodyear plant in
Kansas. The strike was called over a dispute about higher health care costs and the closing of a non-unionised plant in Texas. The strike lasted until
January 2,
2007, and cost the company approximately $358 million. The
US Army briefly considered invoking a clause in
Taft-Hartley Act to force the employees back to work.
Humvee tires are produced at the Kansas plant and there was concern that the strike would create a shortage had it continued longer than it did.
On
December 7,
2007 Goodyear announced that it has decided to keep its world headquarters in
Akron, Ohio, keeping 3,000 Goodyear jobs and 500 contractor positions in Akron.
On
March 9,
2008 following the Kolbalt Tools 500 at
Atlanta Motor Speedway,
NASCAR Sprint Cup driver
Tony Stewart blasted Goodyear Tires, remarking that NASCAR should stop using Goodyear Tires in their Stock Car series. His main statement was that "Goodyear doesn't give a crap about tire quality".
Timeline
- 1898 — Goodyear Founded
- 1901 — Seiberling makes racing tires for Henry Ford
- 1908 — Ford's Model T is outfitted with Goodyear tires
- 1909 — 1st aircraft tire
- 1911 — 1st airship envelope
- 1917 — made airships & balloons for the U.S. military during World War I
- 1919 — tires on the winning car at the Indianapolis 500
- 1925 — first blimp, Pilgrim is launched
- 1926 — world's largest rubber company
- 1935 — acquired Kelly-Springfield Tire
- 1956 — Goodyear-operated U235 atomic processing plant opens in Ohio
- 1958 — enters racing to counter "stodgy" image
- 1967 — Goodyear introduces the Polyglas tire, one of the first wide-tread bias-belted fiberglass tires, which along with similar tires from competitors such as the Firestone Wide-Oval would become regular equipment on 1970 to 1974 models, which would be superseded by radial tires beginning in 1975.
- 1969 — Stock splits two for one
- 1974 — sales reach $5 billion
- 1978 — Akron plant converted into Technical Center for R&D
- 1984 — worldwide sales exceed $10 billion
- 1986 — James Goldsmith takeover attempt
- 1987 — massive restructuring
- 1987 — completion of the California - Texas "All American" oil pipeline
- 1994 — "electronic store" opened on the CompuServe network
- 1999 — Goodyear Dunlop enters joint venture with Sumitomo Rubber
- 2006 — end of car tire production in the UK, closure of the Washington plant
- 2007 — Sale of the Engineered Products Division to the Carlyle Group; EPD is renamed Veyance Technologies
Corporate Structure and Leadership
The Goodyear Tire & Rubber Company is structured into the following units:
Asia Pacific Region
- Pierre E. Cohade, President
Eastern Europe, Middle East & Africa Business
- Jarro F. Kaplan, President
European Union Business
Latin American Region
- Eduardo A. Fortunato, President
North American Tire
- Richard J. Kramer, President
Current members of the board of directors of Goodyear are: James C. Boland, John G. Breen, Gary D. Forsee, William J. Hudson Jr., Steven A. Minter, Denise M. Morrison, Rodney O'Neal, Shirley D. Peterson, G. Craig Sullivan, Thomas H. Weidemeyer, Michael R. Wessel, W. Alan McCollough, and Robert J. Keegan (chairman).
Robert J. Keegan is also the chief executive officer of the company (since 2002), succeeding Samir G. Gibara.
Subsidiaries
Dunlop Tyres
The Kelly Springfield Tire Company
Fierce
Lee
Sava Tyres (Slovenia)
Fulda (Germany)
Debica (Poland)
Corporate Issues
No Firearms Policy
Recently customers have noticed a "no firearms allowed" sign posted on the entrance doors to all Goodyear stores. The official response from the company is as follows:
» In an effort to ensure the safety and security of our associates and customers, we've a clear company policy regarding weapons in the workplace. The Goodyear Tire and Rubber Co. prohibits all persons who enter Company property from carrying a handgun, firearm, or prohibited weapon of any kind onto the property regardless of whether the person is licensed to carry the weapon or not. Exceptions apply to on-duty law enforcement personnel. This policy applies to all Company employees, visitors, customers, and contractors on Company property -- including our Company-owned stores. All Company properties have received a decal or sign referencing this policy, and have been instructed to post it.
The policy also restricts off-duty officers of the law from carrying a firearm into the store as well.
Environmental record
Researchers at the University of Massachusetts Amherst identified Goodyear as the 25th-largest corporate producer of air pollution in the United States, with roughly 4.16 million lbs of toxins released into the air annually. Major pollutants included sulfuric acid, cobalt compounds, and chlorine.
The Center for Public Integrity reports the Goodyear has been named as a potentially responsible party in at least 54 of the nation's Superfund toxic waste sites.
In a February 8, 2008 press release Goodyear introduced the launch of a environmentally friendly tire produced using corn starch-based material. The Goodyear Eagle LS2000 partially replaces the traditional carbon black and silica with filler materials derived from corn starch thanks to "BioTRED compounding technology". The new technology increases the tires "flexibility and resistance to energy loss", which extend the tires life-span and lessen the impact on the environment. Similarly, Goodyear announced on April 22nd, 2008 that it has joined the U.S. Environmental Protection Agency's SmartWay Transport Partnership. The transport partnership is an attempt between the truck transportation industry and the EPA to reduce air pollution and greenhouse emissions as well as increase energy efficiency. The SmartWay partnership's tractors and trailers will use Goodyear's Fuel Max linehaul tires that increase fuel efficiency while reducing emissions. According to Goodyear and EPA officials "the fuel-efficient line-haul tires deliver up to 4 percent improved
truck fuel economy, and when used with other SmartWay-qualified components, each 18- wheel tractor and trailer used in long-haul can produce savings of up to 4,000 gallons per year, or more than $11,000 annually."
Goodyear's plants in Aurangabad and Ballabgarh, India have received recognition for their excellence in energy conservation, efficiency and management with awards from both state and national governments.
Goodyear Brands
Automotive
Assurance (cars & minivan)
- TripleTred Technology
- ComforTred Technology
Fortera (suv)
- Silent Armor Technology
Image:IM000757.JPG|Fortera Silent Armor with raised letters.
- TripleTred Technology
Wrangler (truck)
- Silent Armor Technology
- ProGrade Technology
- Eagle (performance)
- Response Edge
- Nordic (Winter tires)
- Ultra Grip (winter tires)
Commercial
Commercial Truck
Off The Road Tires
- Articulated Dump Truck
- Rigid Haulage Truck
- Mobile Crane
- Scaper
- Port & Container Handling
- Dozer and Loader
- Mine Service
- Motor Grader
ATV Tires
- Rawhide Camo
- Rawhide MT/R
RV Tires
- Unisteel series (G670RV, G149RSA, G169RSA, G647RSS, G614RST)
- Wrangler HT (all weather)
- Marathon (trailer towing)
Aviation
Non-Tire Industrial
Airsprings
Industrial hose
Hydraulic products
Conveyor belt products
Power transmission products
Molded Transportation products (vibration control)
Rubber Track
Isoprene monomer
Synthetic rubber for medical applications
Synthetic rubber for chewing gumFurther Information
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